Is giving money to Google helping your SEO ?

Fortunately (or unfortunately for you?), Google’s business is focused on the relevance of the results and it does not work like that, you cannot ‘bribe Google’.

In order not to distort competition rules, websites are ranked depending on the ‘relevance’ only and it is determined thanks to weighting criteria of the Google’s algorithm.

Please, do no confuse ‘giving money to Google’ with ‘sponsored links’. The latter are actually paid and allow you to display ads according to an auction system.

SEOSoftware Oseox Monitoring